With the holidays coming up quickly next week, Rox thought it would be a nice idea to highlight Yahoo! because they are getting in the holiday spirit with their new campaign “You In?” The campaign wants to use the power of social media to encourage people to do a good deed for someone else and then post it to kindness.yahoo.com.
Yahoo! believes that the holiday season brings out the best in people and if you experience an act of kindness then you are more likely to pass it on. And with the viral capabilities of social media, this could be a global phenomenon. Whether it is paying someone else’s toll or donating your time to charity, Yahoo! wants you to post the good deed to their site. The deeds are tallied when they are posted and displayed on an interactive global map to track the effects of kindness all over the world.
To date more than 146,000 people have posted their acts of kindness to the website. We want to hear about our Rox readers acts of kindness! Reply to the post so we can share your good deeds with the rest of our community.
For more information on the project, go to: http://adage.com/goodworks/post?article_id=141092